Leverage a new way to engage audiences, showcase products creatively and boost product discovery with Amazon Posts
Amazon Posts is similar to a social media feed or a free social commerce feature that enables sellers to promote their products and brand on Amazon. Brands can use the tool to increase product visibility and draw relevant audiences. Lifestyle images and attention-grabbing captions are used to showcase your products in a ‘shoppable’ feed. While surfing through multiple posts, shoppers land on the product detail page by choosing an item that pops out from the ‘Show product’ tab. Posts are immensely helpful in advertising and brand awareness on Amazon, but most of the sellers do not have the requisite knowledge about their usage.
Amazon Posts set up
You can sign in using your advertising console or Seller Central credentials to create Amazon Posts. We ensure you have an Amazon Brand Registry, the right type of Amazon account, and an Amazon store before getting started. Our team will assist in covering all the prerequisites needed to create your Amazon Posts profile.
Amazon Posts strategy
We develop a tailor-made strategy to expand the outreach of your Posts and increase engagement. Our experts create enticing brand feeds and schedule your Posts in an organized way to draw maximum traffic. A visible surge in audience engagement prompts Amazon to show more of your Posts frequently.
Impressive content & product details
Amazon Posts provide enough scope for showcasing the key attributes and usage of your products. We create lifestyle content to present your products in real-life settings and encourage more purchases. The bright, high-quality product images grab the instant attention of customers.
Amazon Posts optimization
We add the right ASINs and product listings to an Amazon Post to optimize it for better conversions. Our specialists also optimize product descriptions and pricing to bring out the best results. This ensures your Posts are set up for maximum impact.
Amazon Posts creative approvals
We strictly adhere to Amazon guidelines for creative or visual elements in your Amazon Posts. Our team follows best practices to get approvals for your Amazon Posts. We carefully select images that meet Amazon regulations in terms of color, format, and resolution.
Amazon Posts purposeful writing
We ensure your content has the right focus while writing captions for your Amazon Posts. The caption text matches your brand image and highlights the special attributes of your brand. We focus on how your product can help resolve problems and offer great utility value to your customers.
Amazon Posts data & analytics
Amazon Posts provide detailed data and reports about views, clicks, and engagement rates. You also get comparative data for shoppers who viewed and those who clicked on your Posts. We analyze this data to get valuable insights into the overall performance of your Posts.
Consistency in publishing Posts
There’s no fixed timeline for publishing Posts, but brands that post consistently get more placements from Amazon. We help you maintain a good bandwidth of Posts so you can post regularly. Impressive Posts published consistently draw maximum shopper attention and boost conversions.
FAQS
Explore solutions in our FAQ section
