Generate brand recognition & scale up your business by utilizing our marketing services for Amazon
Advertising your products in the highly competitive and crowded Amazon marketplace and making them stand out from the rest is crucial for your business growth. Creating differentiation in a pool of similar products can prove challenging. Moreover, organically ranking on the first page is not a mean task. So, the best way to showcase your products and draw potential customers is by utilizing the powerful marketing and advertising capabilities of Amazon.
Amazon marketing services primarily include the pay-per-click ads targeted to drive traffic to your product detail page and brand pages. It is the most effective and reliable promotional opportunity available on Amazon platform.
Sponsored products
Sponsored Products are pay-per-click ads that use keywords and product targeting to advertise individual products and appear alongside other products on the search results page or in a carousel on a product detail page.
Sponsored brands
Sponsored brands are also pay-per-click ads that use keyword targeting, but instead of advertising a single product, the ads showcase multiple products at a time.
Sponsored display
These pay-per-click ads appear on product detail pages, and customer review pages and show up at different stages of a customer’s buying journey both on and off Amazon, taking into view the shopping interests of the buyer.
Amazon DSP
Amazon DSP (Demand-Side Platform) enables brands to programmatically buy video and ad placements based on Amazon’s data intelligence and displays ads both on and off Amazon platforms.
Amazon brand store
Amazon Brand Store allows brands to set up an online store to exclusively showcase their products in an individualized brand destination and provide a great shopping experience to customers.
Amazon posts
Amazon Posts are similar to short posts on social media platforms that are meant to communicate with potential customers through captivating images and compelling captions.
Amazon live
Amazon Live is a live streaming service that allows brands to promote their products by interacting directly with shoppers and presenting their products in an interesting format by hosting livestreams for customers on Amazon.
Amazon attribution
Amazon Attribution is a marketing and analytics tool that helps brands gauge the performance of their off-Amazon marketing channels and the way they drive external traffic to listings.
FAQS
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